Circulai’s Commitment

Circulai is committed to addressing this critical issue by providing a comprehensive male incontinence service nationally. We believe in the importance of offering proper facilities in male washrooms to help alleviate the challenges men face with incontinence. Our service aims to promote dignity, reduce anxiety, and improve the quality of life for men across the UK.

Call to Action

We urge all companies to take a proactive stance in supporting male incontinence services in public washrooms. By doing so, we can help reduce the stigma, improve mental health, and enhance social inclusion for those affected.

“We are proud to be working hand in hand with a company as innovative as Circulai in our efforts to solve the world’s waste problem and create a sustainable future,” said Mert Barutçu, CSO and Co-Founder of Evreka. “We have achieved new successes by broadening the variety of our product range to ensure optimisation in all aspects of waste and material management. Through these successes, it is especially exhilarating to know that our efforts in digitising waste management have found a purpose toward a greater cause, where we can advance the frontiers of Sustainability for a better world.”

With a joint vision of providing Sustainability as a Service, Evreka and Circulai hope to help tackle the global waste problem and develop inclusive, sustainable solutions by working with partners in the public and private sectors across different industries, including waste generators, processors, recyclers, brand owners, and regulators.

To learn more about Circulai and Evreka, visit www.circulai.co.uk and https://evreka.co/.

About Evreka

With its ‘Sustainability as a Service’ approach, Evreka delivers sustainable solutions across more than 20 countries worldwide, from the USA to Singapore. Dedicated to overcoming the greatest challenges of the circular economy, Evreka drives global transformation in resource and waste management, recycling, and material circularity. Its digitised, end-to-end waste and material management solutions cater to various sectors needing to adapt to circular business models. Evreka empowers organisations to trace waste and resources from secondary raw material suppliers to consumers, ensuring a closed-loop system through reusing, recycling, and repurposing. For more information, visit www.evreka.co.

About Circulai

Circulai is dedicated to advancing sustainable waste management solutions, helping businesses and communities optimise waste practices and minimise environmental impact. Circulai is committed to building a brighter, greener future for all through innovative technologies and comprehensive services. For more information, visit www.circulai.co.uk

For further details about this press release:

CONTACT: Simon Sharp

Circulai Limited

Phone 0333 0044456

Email: simon@circulai.co.uk

Experience the future of waste management with Aida by your side. Get started today and discover the difference she can make for your business! Aida appears on bottom right-hand side of every page on the website.

The panellists include Max Kanda, Co-Founder of Circulai; James Ward, an expert in Data, Ethics, AI, and law; Kishan Changlani, a renowned TEDx and COP Speaker; David Palmer-Jones OBE, Former Group Senior vice president of Northern Europe at SUEZ; and Ross Melton, an experienced Strategic Public Policy Expert.

We invite you to join us for this enlightening discussion and join the movement to challenge the norms and drive positive change in waste management practices. 

Don’t miss this: register and participate in “Trashing the Status Quo: Embracing Innovation in Waste Management” during Climate Week. Click Here

The UK itself is a significant player, with Veolia Environmental Services UK and Biffa Group reporting annual revenues of £3.3 billion and £1.4 billion respectively for the year ending 2022.

However, the current system isn’t without its flaws. The global waste trade, while seemingly efficient, often masks a darker reality. Statistics show a significant decline in plastic waste exports since China’s “National Sword” policy – down from over 15 million tonnes in 2010 to around 4.45 million tonnes in 2021. This highlights the need for a domestic solution and a shift towards a more circular economy.

The UK’s Waste Management Landscape

Within the UK, waste management is segmented into three main categories: municipal solid waste (household waste), industrial waste, and hazardous waste. Each requires specialised handling and disposal methods. While collection rates are high – with Biffa alone collecting over 4 million metric tonnes in 2022 – disposal methods vary greatly. Recycling rates in the UK, although improving, still show disparity between regions, with Wales leading the way at 57% compared to England’s 44%. This gap presents an opportunity for significant improvement.

Tech-Powered Solutions: A Global Revolution

The tide is turning. Around the world, waste companies are embracing technology to revolutionise waste management. San Francisco’s Recology utilises robotic sorting with AI and sensors to achieve an impressive 87% recycling rate. South Korea’s Songdo City leverages an underground pneumatic waste system for efficient transportation and sorting. Waste Management, a North American giant, employs “Smart Bins” with sensors and AI-powered recycling programmes to incentivise participation and improve sorting efficiency.

The graph below displays the potential improvement percentage for various waste management technologies. It reveals that Waste-to-Energy technologies have the greatest potential impact, with a possible improvement of up to 50%. Circular Economy Design and Big Data & AI Sorting are predicted to achieve improvements between 30-40%, while Smart Bins & Sensors and Advanced Recycling could potentially reach 20-30% improvement.

The UK’s Technological Opportunity

The UK has a unique chance to become a global leader in sustainable waste management. Here’s how technology can empower this transformation:

Investing in Cutting-Edge Technologies: Early adoption of advanced sorting, recycling, and waste-to-energy plants will position UK companies at the forefront of the industry. This could potentially lead to a market share increase of 10-15% in the next five years.

Data-Driven Decision Making: Utilising big data and analytics can optimise operations and track progress towards sustainability goals (with a target of achieving a 10% annual reduction in landfill waste).

Building a Collaborative Ecosystem: Collaboration with government agencies to create policy frameworks that incentivise innovation through tax breaks or subsidies (potentially reaching a 20-25% cost reduction) and promoting responsible practices is crucial.

Empowering Informed Consumers: Public awareness campaigns that target a 20% increase in knowledge about responsible waste disposal habits and the importance of recycling are essential.

Leading the Charge: From Waste Collectors to Waste Warriors

By embracing innovation, fostering partnerships, and educating the public, UK waste management companies have the power to transform themselves from waste collectors into environmental stewards, leading the charge towards a cleaner and more sustainable future for the UK. This is not just about managing waste – it’s about reimagining the entire waste management lifecycle, creating a greener future for generations to come.

The Opportunity is Now: A Call to Action for UK Businesses

At Circulai, we believe that technology is the key to unlocking a future where waste becomes a resource, not a burden. Our solutions are uniquely crafted with AI and machine learning to optimise waste collection, sorting, and processing thereby laying the foundation for a transformative business model tailored to market segments facing the challenge of balancing ethical practices with profitability.

Contact us to learn how Circulai is harnessing technology to revolutionize the waste management sector in the UK. Together, let’s build a cleaner, more sustainable future.

“We’re not here to play it safe. We’re here to shake things up,” declares Max Kanda, blazing with determination. “Circulai isn’t just a company; it’s a revolution. It’s about challenging the norms, breaking down barriers, and paving the way for a brighter, more sustainable future.”

Simon Sharp agrees, his passion for sustainability evident in every word. “At Circulai, we’re not just talking about change; we’re making it happen. We’re harnessing the power of innovation to turn waste management on its head and create a world where waste is a thing of the past.”

Dave Swallow, the visionary strategist, smiles knowingly. “This isn’t just business; it’s personal. It’s about leaving a legacy that goes beyond profits and spreadsheets. It’s about creating a world we’re proud to pass on to future generations.”

Circulai isn’t just inviting you to join a company; it’s inviting you to join a movement. A movement that’s daring, audacious, and unapologetically bold. So, are you ready to join the revolution?

Please contact Melissa Jane at Press@circulai.co.uk] or media inquiries.

Notably, James serves as the chief data strategist and privacy officer for several publicly-traded companies, including FIS Global, EY, and Duff & Phelps, reflecting his trusted reputation within the corporate sphere. His bestselling book, “Data Leverage: Unlocking the Surprising Growth Potential of Data Partnerships,” has solidified his status as a thought leader in the field, earning him frequent interviews in prestigious publications worldwide.

Certified as a Fellow in Information Privacy and holding certifications in European and United States data security and privacy law, James’s credentials are matched only by his dedication to excellence. Prior to his role at Ward PLLC, he accrued over a decade of experience as a seasoned litigator, specialising in high-stakes litigation encompassing intellectual property, financial services, and consumer class actions.

A graduate of the University of Notre Dame Law School and Northwestern University, James Ward’s arrival marks an exciting new chapter in Circulai’s journey towards sustainable waste management. We look forward to leveraging his expertise as we continue to pioneer innovative solutions for a brighter, more sustainable future.

Throughout his career, Max has provided strategic guidance to boards, executed corporate and annual business plans and gained a reputation for leading impactful waste/resource management projects. His involvement in international network groups highlights his commitment to staying at the forefront of innovative waste management approaches.

With Max Kanda on board, Circulai is ready to capitalise on his expertise and leadership to drive our sustainability initiatives and achieve our business objectives.